Visual identity

Client: Radin d.o.o.


Established in 1995, Radin is a print and repro material shop based in Sv. Nedelja, Zagreb County. Radin is well known as largest wholesaler of graphic materials and equipment and chemical materials. To mark their 25th anniversary, Radin approached us with the task of redesigning the company’s branding.

The lettermark logo consists of a single stylized R, fittingly in the form of a paper scroll. To follow that form we used a geometric font with the specific style of writting. The Mabgate - Regular helps Radin stand out amongst other print shops, many of which have opted for simple sans serif wordmark logos.


The primarily green color scheme reflects Radin’s commitment to green principles of minimal waste and sustainability, complemented by standard black and white for emphasis. 

The final design proved to be vibrant, hip and eye-catching. We were happy to assist Radin in celebrating 25 years of outstanding service to Zagreb’s design and print communities.


Vozilo mock up

Selected Works

GalerijaVisual identity

MPRVisual identity

KapVisual identity / Packaging

Delicious ZagrebVisual identity / Web design

Sphere NeutralVisual identity

PlantaVisual identity

Hauska & PartnerVisual identity

BiobrdoVisual identity / Packaging

Royal HillVisual identity / Packaging

Bread and DeliVisual identity

BrainstormVisual identity

KeliroVisual identity / Packaging / Web design

BrlogVisual identity / Packaging

RadinVisual identity

JGL Integrated Annual ReportEditorial design / Illustration

IgomatVisual identity / Packaging

Poke PokeVisual identity

XoinkVisual identity

The Rebel GinPackaging

O'HaraVisual identity

Meat the kingVisual identity / Packaging

Ožujsko Pub MaksiVisual identity

Hvar22 GinVisual identity / Packaging

TeeshenaVisual identity / Packaging

MedenkoVisual identity / Packaging

Dida DujePackaging / Illustration

Ruksak pun kultureVisual identity

MedveščakVisual identity

RešetkaVisual identity

JGL ReportsEditorial design / Illustration

Ministry of HealthVisual identity

Kralj kobasaVisual identity / Packaging

KalypsoVisual identity


QVisual identity

EnikonVisual identity

IndigoVisual identity

Logo collectionLogo collection

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BorbaVisual identity

AlgebraVisual identity

Jazz & WineVisual identity

JGL signalizationSignalization

Studio Sudar d.o.o.,
Draškovićeva 80, 10000 Zagreb, HR
OIB: HR60948186194

Studio Sudar d.o.o.,
Draškovićeva 80, 10000 Zagreb, HR
OIB: HR60948186194

Studio Sudar d.o.o.,
Draškovićeva 80, 10000 Zagreb, HR
OIB: HR60948186194

+385 98 983 6579