Kalypso

Visual identity

Client: Kalypso

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Kalypso is a popular beach club in Zrće, on the island of Pag. For the unaware, travelers often call Zrće "the Croatian Ibiza." For the very unaware, this means it's one giant party spot. Kalypso tasked us with creating a new visual identity to reflect their rock 'n roll lifestyle. Since they're one of the hottest clubs this side of the Adriatic, we couldn't refuse.

We used a series of elements to create the main logo, a stylized K to reflect the club's name. You know, because it says Kalypso wait where are you going

We used a hexagonal shell to reflect Kalypso's logo as a "hive" for partiers and travelers of all sorts. This worked will with Kalypso's identity as a whole, which was to front a futuristic logo to convey the club's taste in the latest music trends.

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