Ruksak pun kulture

Visual identity

Client: Ministry of Culture Republic of Croatia


The Backpack full with Culture (Croatian: Ruksak pun Kulture) is the platform for education the preschool and school children with Culture. The famous artists, singers, musicians were asked to talk and play with children across Croatian teaching them how to explore the creative side of their minds.

We created a simple solution - presenting just a backpack full of colors changing itself into various combinations, and one in Black and white (no color version). We proposed even the Eco-friendly papers for the folders and notebooks, so we can teach the kids to preserve the woods and to recycle the papers. At the and we have a colorful identity with simple eco-friendly solutions.


Selected Works

XoinkVisual identity

The Rebel GinPackaging

O'HaraVisual identity

Meat the kingVisual identity / Packaging

TeeshenaVisual identity / Packaging

MedenkoVisual identity / Packaging

Dida DujePackaging / Illustration

Ruksak pun kultureVisual identity

MedveščakVisual identity

Ministry of HealthVisual identity

ReshetkaVisual identity

JGL ReportsEditorial design / Illustration

EnikonVisual identity

Kralj kobasaVisual identity / Packaging

KalypsoVisual identity


QVisual identity

IndigoVisual identity

Logo collectionLogo collection

Boškinac wineWine label

BorbaVisual identity

AlgebraVisual identity

Jazz & WineVisual identity

JGL signalizationSignalization